In this course, Whartons top professors and pioneers in the field of people analytics will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. How is Netflix using metadata tagging to know what you watch and to create relevant content? No, there is no alumni status granted for this program. And how can analytics help you make better business decisions? Business analytics is the practice of using data to help inform and influence a company's decision making. Learn how Cade Massey, Faculty Co-Director of The Wharton Sports Analytics and Business Initiative,turned to baseball to rethink recruiting. Cost: $2,600. However, to ensure the program delivers the desired learning outcomes the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner the cost of which is already included in the overall course fee of the course. school.support@emeritus.org. A business analyst is a specialist in many IT fields as well as in Digital transformation is the process of adopting and utilizing state-of-the-art technologies in order to boost business activity, improve safety, and Something went wrong. The Business Analytics Capstone Project gives you the opportunity to apply what youve learned Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. All school and university names, program names, course names, brochures, logos, videos, images, and brand references used in this website are for identification and informational purposes only. How is Starbucks identifying which customers to give deals to in order to maximize return on investment (RoI)? Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. To find out more about the cookies we use, see our Privacy Policy. Gaining successful insights means figuring out what you want from your datafinding its value. Early registrations are recommended because the seats fill up quickly. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. When expanded it provides a list of search options that will switch the search inputs to match the current selection. Truly | 49 comments on LinkedIn Use of these school and university names, program names, course names, brochures, logos, videos, images, and brand references does not imply endorsement by, sponsorship by, or affiliation with the underlying school or university. Philadelphia, PA 19104. ai-analytics@wharton.upenn.edu. This will not be applicable for deferrals within the refund period, and the limit of one deferral per enrollment remains. Correlation, causation, forecasting, regression analysis, and simulation tools, Visualizing and interpreting data, understanding optimization models and decision trees. The digital certificate will be sent approximately two weeks after the program, once grading is complete. Decision Trees. Vanderbilt Medical Center Case Study: How to Improve Predictions Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. Learn more about Analytics Partnerships , Learn more about Professional Engagement . Please email us if you need further clarification on program activities. After the Business Analytics: From Data to Insights online certification, candidates will have profound knowledge about the following: The Business Analytics: From Data to Insights certification course is best for professionals who want to improve their decision-making process. Yes. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Business Analytics: Data-Driven Strategy Big data and analytics are more than technology and data science problems to be relegated to specialists. Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. Our search is cutting edge, but we always have our eyes firmly focused on practical uses in the real world of business. Enroll now. In this course, taught by Whartons acclaimed accounting 3. At the end of this Capstone, youll know how to Coursalytics is an independent platform to find, compare, and book executive courses. about how to make data-driven decisions to a real business challenge faced by global technology Well help you understand customers and markets through customer analytics. $79/month Business Analytics courses will introduce you to a popular and diverse profession. iD Fresh Food Case Study: Practice Using Historical Data $79/month No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. Advanced analytics (AA)including artificial intelligence and machine-learning methods continues to be a top-of-mind topic among executives in the insurance sector.However, despite significant value at stakean estimated 1.2 trillion in value globally 1 McKinsey Global Institute estimate of the total realized and potential value of analytics in the insurance sector. Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. All the instructors are professors, associate professors, and assistant professors from the Wharton University of Pennsylvania. The major challenge is first identifying the right business problem to solve, and then determine if. This button displays the currently selected search type. Business analytics makes extensive use . . They also offer a chance to experience the Wharton culture. Earn a digital Wharton certificate upon successful or get US$275 off with a referral, Enroll your team and learn with your peers. Formulate your production and marketing strategy over the next four years, and learn the impact of your decisions. EXPLORE. You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. Business Analytics: From Data to Insights (Wharton Executive Education) 3. The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. Business Analytics: From Data to Insights at The Wharton School. IEC in Sports Case Study: Apply Prediction Models Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. Geoffrey Garrett, Former Dean of The Wharton School. Access to the learning platform is restricted to registered participants per the terms of agreement. Indian School of Business, Hyderabad Campus, Indian Institute of Technology Roorkee via Swayam, Kirloskar Institute of Advanced Management Studies, Harihar, Eli Broad College of Business, Michigan State University, East Lansing via upGrad, Vinod Gupta School of Management, Indian Institute of Technology, Kharagpur via Indian Institute of Technology Kharagpur, Indian School of Business, Hyderabad Campus via Emeritus, Haas School of Business, University of California, Berkeley via Emeritus, Rotman School of Management, University of Toronto, Toronto via Emeritus, Imperial College Business School, Imperial College, London via Emeritus, IMS Proschool via National Skill Development Corporation, The Wharton School, University of Pennsylvania, Philadelphia via Coursera, The Wharton School, University of Pennsylvania, Philadelphia via Emeritus, Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile. Discussion: How Does Your Company Collect Data? Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Georff Garrett: Hi, Im Geoff Garrett, Dean of the Wharton School, and Im thrilled to introduce Whartons Business Analytics Specializationthe first comprehensive set of online courses to teach you how to use big data to make better business decisions. Gain in-depth knowledge of business analytics tools and strategies to make data-driven decisions with the Business Analytics: From Data to Insights course. . This information will be noted on the program landing page, as well as in the program brochure. Consultants seeking to offer better insights to their clients that are based on the latest ideas in business analytics, and learn structured approaches of problem solving through analytics. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. The Business Analytics online program provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. Skip to the main content. Special pricing is available for groups. APPLY NOW Passing Criteria Learn more. How has Kohl's been using analytics for smartphone targeting? The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. linked to financial performance. Using data collection methods in the forms of passive data collection, media data collection, and descriptive data collection along with A/B testing. You can connect and communicate with other participants through our learning platform. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data . Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings. Major corporations take full advantage of their expertise; in this specialization, you can too. Yes, the learning platform is accessed via the internet, and video content is not available for download. They have also authored books on business analytics such as Customer Centricityand The Customer Centricity Playbook. According to research from the Penn Wharton Budget Model, student loan forgiveness will be anything but free.. Time will be spent among a variety of activities including: The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Invite a friend or colleague and get US$275 off on your program. In the Business Analytics online program, participants will learn how to: The online Business Analytics Specialization is led by some of the foremost experts on statistical and operations analysis. Simulation Toolkit, Data Visualization and Interpretation Analytics can be valuable for nearly all industries . Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. To complete the program, you must complete assignments in 7 out of 9 weeks. Youll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and youll develop basic data literacy and an analytic mindset that will help you make strategic decisions. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university. Analysts who want to understand the business implications of analytics, better equip themselves to draw business relevant insights, and grow in their career. Data presents an invaluable opportunity for firms to innovate, but only if they know what to do with it. Data Analytics Simulation: Strategic Decision Making The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits.
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